I’m Joel Gueller a photographer currently based in Malta. I shoot a diverse range of subjects for commercial and private clients.
I started My Career as a chef, inspired by my uncle, Simon Gueller. From an early age I gained an insight into Michelin starred cooking, spending time working in his restaurant “The Box tree” (1 Michelin star, Ilkley), later working in prestigious restaurants such at “Le Manoir Quat Saisons” (Raymond Blanc, 2 Michelin Star, Oxfordshire), “HIDE” (Ollie Dabbous, 1 Michelin Star, Mayfair), “Necker Island” (Richard Branson’s Private Island, Caribbean).
While I was a chef I developed an interest in photography, specifically food and reportage. Most likely it came from all the cook books I found myself reading over the years and the documentaries I’d find myself watching. My interest in photography continues to grow along with my skills and I found myself being offered comissioned work as photographer.
2020 was the official turning point for me. Restaurants were closed due to covid and It was just me and my camera. There was minimal work with regards to cheffing however Wolt got in touch with me offering me a position as a photographer, to take pictures of food. Ive never been shy of an opportunity so I decided to go for it. As I began working as a freelancer during covid It was the perfect time to study too so I took the opportunity to do a diploma with the British Academy of photography, where I could learn the fundamentals.
With over a decade of experience with food and drink, it’s safe to say that’s where my strengths are. However over the years, working as a freelance photographer I have gained experience working in commercial, product, lifestyle, Architecture, and reportage photography.
Some of my biggest clients which I have had a long lasting working relationship with include, Wolt, Air BnB, Opus, Kitchen Concepts, James Cateres, Dr Juice.
If you have any queries or projects in mind, feel free to contact me for more information.
Photo Submission for 2024 International Photography Awards. Category: Fine art, Still life.
This picture was intended to look like a 17th century painting and make the viewer question whether or not it’s a painting or photograph. When viewed printed it can be interpreted differently to being viewed on a screen. I used natural morning window light to resemble the chiaroscuro effect used by painters of that era.
Last Day at Le Manoir Aux Quat’saisons 2017
Winning Royal Academy of Culinary Arts Young national chef of the year 2016
My culinary mentors 2016 at Le Manoir. (Left) Raymond Blanc, (Middle) Gary Jones, (Right) Benoit Blin
Services
Photography
Photo Retouching
Food Styling
Consultancy